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Private Equity Eyes College Sports As Next Big Potential Opportunity

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SEPTEMBER 5, 2023 | written by STEVE ULRICH

433 schools, 44 conferences, 195,000 students participating in athletics
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TOP STORY
1. Private Equity Eyes College Sports As Next Big Potential Opportunity

by Eric Fisher, Front Office Sports

Private equity continues to pour billions into sports, but one particular area has been conspicuously absent from the gold rush: college sports.

In recent years, private equity firms have aggressively bought up stakes in entire leagues, pro teams, concessionaires, media entities, and apparel brands, building up expansive portfolios, while college sports have been largely left out of the mix.

That could change very soon.”

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