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» Hola, Tuesday. NCAA President Charlie Baker testifies today before a Senate hearing about the future of college sports.

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TOP STORY
1. Media Rights Squeeze

by John Ourand, Sports Business Journal

“When NASCAR executives sat down earlier this year to plot a strategy around the circuit’s upcoming media rights negotiations, they knew talks would not be as straightforward as they were the last time their rights were up.

That was a decade ago when the cable business was at its apex, and NASCAR’s two broadcast partners — Fox and NBC — were building out their all-sports channels, FS1 and NBCSN. Fox and NBC needed programming for those channels and didn’t blink at paying a nearly 50% increase for those rights.

That market doesn’t exist today.”

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